While working as a Digital Strategist at the UCLA Career Center, I conducted User Experience research through stakeholder interviews, focus groups, surveys, and usability testing to design and develop a website, graphic design elements, and content strategy for the "Imagine PhD" project.
https://www.imaginephd.com/
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/d9cbb4a7ad9fe7f9d5fda68c_rw_1200.jpg?h=25a4cad6d4198970ee9eaa8c0b8ceaa4)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/bf4929b0fbe7b8433dc060fc_rw_1200.jpg?h=fd5d8fc27250bbd1dabb31e12ff19ab8)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/4eaddc5846a74b6dd1000049_rw_1200.jpg?h=98e9e383a88aa8b53cf442ef08f8b6e9)
POSTERS
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/60f8ee857a841c2c80fe3072_rw_1200.jpg?h=153182df84a25efd6ee3aed9166c2a5e)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/a3c57580c23d2b1ec6ae3b79_rw_1200.jpg?h=cdfbd01a63877f2a900d2df6047cac42)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/78ecc7443fce0abc68a237d2_rw_1200.jpg?h=50da6ebea9c01182283e0754f06197c6)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/8620df0a403cb9260bcfa652_rw_1200.jpg?h=e1bef11e559df50f2c5adb1d7d3b3326)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/e07cf69d7d1acea5d59d7740_rw_1200.jpg?h=0d013a3c6d1fb723594268de35740e1b)
POSTCARDÂ FLYERS
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/5143e4f89e1c2adac9137c6a_rw_3840.png?h=c63ece76577550df90ace88f20ad00c3)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/68fa2b8d389bf8edbbe7f635_rw_3840.png?h=794967100d73685bfbfadebd4aa5d655)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/08204ef52714b2909dbdce19_rw_3840.png?h=e29b2ca4154c9b459ef73b32fa24a0b2)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/172851a8bbea7554cb7505d8_rw_3840.png?h=c157d11814f7f2613263c8a68521f509)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/7b5dd03b1910cb96905675ca_rw_3840.png?h=e87f4b3547104b9f22e1e85e4abdcdd6)
WEBSITE MOCKUPS
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/ed73f712c39a56e25d07a7cf_rw_1200.jpg?h=9f0378b8d75449b7c6f9e15427df2212)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/5e18b7deb631df876e528319_rw_1200.jpg?h=ec8c4d2375f6d4631ad04ae22109dc95)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/4159eff620f5bff4bf8ee571_rw_1200.jpg?h=1f7a8cf6cf1e19fd16cb4d89fda01dae)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/9f36f870f6db1ef769a7f124_rw_1200.jpg?h=46b4dcfc94fd7d93304e41d9fa247207)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/eb9beb584b7c628565029503_rw_1200.jpg?h=bc93eac1b9b6472182edda0513481308)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/b4b64883ff0d688f1fcfd7a5_rw_1200.jpg?h=f642578228a6f678e39eca3a71663271)
![](https://cdn.myportfolio.com/60f5ffccb4270ccddad588ba5566d8d8/52418eb31df5cac15f5e808f_rw_1200.jpg?h=ada0c81200d88bb37120ecbecc95788e)